Our Spiritual Journey to Servant Leadership

I’ve been thinking about my spiritual journey and how we show up in leadership. To me, it’s all about getting the focus off of myself and getting the focus onto other people. The spiritual journey is one that can be a very introspective kind of process. For some, it can look like connecting with nature. For me, it’s about spending time connecting with my maker through His Word. It helps me to reflect that I am not the end all be all. In turn, this also allows me to be more humble and compassionate as well as more service-oriented towards people.

Which poses the question: How Does Ethical Leadership and Personal Branding Tie in together?

So I asked a Few Leaders I know to Provide their Prospective on Servant Based Leadership and here were their Responses…

I believe those who carry both a solid personal brand as well as a strong character have a responsibility to be good servant leaders. Recently, I spoke with several individuals who have demonstrated this commitment to ethical servant leadership in their personal brand. I asked them a couple of questions and was so encouraged to hear them share from their hearts.

Our Spiritual Journey and Servant Leadership Shannon HayleyShannah Hayley, Director of Communications

Shannah is the Director of Communications & Community Outreach for the City of Plano. You can follow her on Twitter and on LinkedIn

How has your spiritual journey impacted the way you show up in leadership?

My faith has informed the way I see others, understanding that it’s critical to love and lead as Jesus modeled for us. I’m called to honor those who serve with me, valuing who they are and the abilities they have, while also speaking the truth when it needs to be shared.

Considering the question above, how do you feel leadership and marketing tie in together? 

I think marketing is about connecting provision to needs. Leadership is the same.

Our Spiritual Journey and Servant Leadership Christine GritmonChristine Gritmon, Branding Coach & DIT Social Media Strategist

Christine Gritmon is a branding coach & DIY social media strategist for small businesses. She helps business owners & solopreneurs figure out what they should be doing online in a way that fits into their limited time, budget, and existing workflow. In her words, you CAN do your own social media – and Christine will show you how! You can follow her on Twitter, Instagram, and LinkedIn.

How has your spiritual journey impacted the way you show up in leadership?

I realized I was put on this earth to do something, and that tuning out all the outside noise and learning how to listen to what was within was the only way to truly get in touch with what it was. Anytime I genuinely get myself into a deeply spiritual space, everything becomes so much more clear to me, and I remember that I am not here just to help myself, but to help others.

Considering the question above, how do you feel leadership and marketing tie in together? 

My purpose is to bring light to the incredible things other people are doing. Marketing is how to do that – specifically, teaching them how to tell and elevate their own stories so that the right people can find what they’re doing and benefit from it.

Our Spiritual Journey and Servant Leadership Carlos OramasCarlos Oramas, Co-Founder and CEO of the Gems Group

Carlos is co-founder and CEO of the Gems Group, a grower-marketer of fresh-cut flowers.  You can follow Carlos on LinkedIn.

How has your spiritual journey impacted the way you show up in leadership?

I believe the leadership role is a privileged call to use the gifts God has given me in service to others. I believe it is my duty to reveal to the world, from a unique position of visibility, that a Christian way of life is present in every role a Christian carries. It is far from easy. I have much to grow, and I am grateful to God for giving me this talent. He’s leading me to where I can use it, and granting me the enormous fulfillment that comes from doing what I was created to do.  

Considering the question above, How do you feel leadership and marketing tie in together? 

Recently, I really began to connect all this in a bigger way. I could clearly see the opportunity to serve through leadership. I had not always seen that same connection through marketing.  Marketing, after all, was a commercial term, and my earliest mentors connected it to commercial ends. In other words, marketing was to fill a need or a want for the purpose of creating a sale. As I grew, I got to know myself more, and embraced marketing for its human worth. I found great satisfaction that my role as marketer was to serve others. I discovered that when marketing was carried out as a human effort, the outcome transcended the commercial result and connected people and the products designed to serve them with human purpose. 

Our Spiritual Journey and Servant Leadership Dan WillisDan Willis, Digital Marketing Consultant

With over 15 years of international digital marketing experience on 3 continents in multiple languages, Dan Willis is a digital marketing consultant. The advice he shares comes from real, practical experience consulting with major brands such as FOX TV, Toyota and H&M (France, UK, Switzerland, Canada and the US). With insights into the power of relationship marketing, video content and the emerging millennial/Gen Z marketplace, Dan helps brands learn how to not only succeed today but how to build success for the future. You can follow him on Twitter and YouTube.

How has your spiritual journey impacted the way you show up in leadership?

As a Reformed Christian, I operate my business 6 days a week and bring Christian ethos to my practices. This provides my clients’ confidence in my character and my ability to offer credible targets and delivery.

Considering the question above, how do you feel leadership and marketing tie in together? 

The ability to guide the ship is crucial in the world of marketing. Being able to accurately understand, analyze and execute is key to seeing success in the world of marketing.

Our Spiritual Journey and Servant Leadership Holly ChessmanHolly Chessman, Principal at Holly Chessman Marketing

Named one of New England’s Top 40 Influencers in Content and Digital Marketing, Holly fully understands the power of online engagement. Holly is the Principal at Holly Chessman Marketing, empowering individuals and businesses to meet their goals through targeted marketing strategies. A public speaker, Holly has been quoted in a variety of major publications and is a regular contributor to publications like Forbes and Neal Schaffer’s blog. She’s also not afraid to embrace her nerdy side (as evidenced by her love of Neil Gaiman and her “talking” TARDIS). You can follow her on Twitter and LinkedIn.

How has your spiritual journey impacted the way you show up in leadership?

To me, spirituality is less about praying to a specific god in a specific way. It’s more about doing your best to be a good person and help others achieve goals that will make the world a better place. I mentor and help women grow their careers not only because it’s fun, but also because it’s a way to actively give back to the world. I love being a marketing leader and developing teams and strategies for B2B tech companies. But I don’t love that there aren’t many other women in that same position. If I want to see a change, I have to help MAKE that change happen. 

Considering the question above, how do you feel leadership and marketing tie in together? 

People follow the lead of those “in charge.” If you evidence a bad attitude or think of marketing as a way to manipulate people, others who admire you will follow your path. That creates more negative effects in our world as a whole. On the other hand, if you make your focus providing value to others and developing deep, lasting, meaningful relationships, others will follow your lead in that direction instead. One of my favorite phrases around which I base my leadership philosophy is, “When we support each other, we all rise up together.” In other words, positive leadership benefits us all.

Our Spiritual Journey and Servant Leadership Clarice LinClarice Lin, The ROI Doctor and Founder of BaselineLabs

Known as The ROI Doctor, Clarice Lin is the Founder of BaselineLabs. She is a Marketing Strategist and Content-Analytics Expert with over 15 years of experience working with small businesses, large corporations and Fortune 500 companies. Today, she is helping business owners grow their revenues with practical and creative marketing strategies to attract highly qualified customers. You can follow her on Twitter and LinkedIn.

How has your spiritual journey impacted the way you show up in leadership?

First, being self-reflective. In other words, how I can be a better me in this world? How can I present my best self to contribute more to people and things around me?  Second, by spending time by myself to block out the “noises” in the day-to-day. This greatly reserves more energy and gives me the ability to be more present in the day-to-day. In this way, I’m able to focus better on listening to people that matter and being present for them.

Considering the question above, how do you feel leadership and marketing tie in together? 

Leadership is an intrinsic part of marketing. Marketing comprises putting ourselves in our customers’ head and shoes and interacting with them in a way that builds rapport and trust. What marketing does – it’s a form of leadership where we help the customers to understand their needs more clearly, discover the solutions that suit them the most and guide them in how they can make their lives easier.

Servant Leadership & Marketing

So how do I feel Leadership and Marketing Tie in together? It’s about how we connect with people, how we serve them and how we genuinely help them. Are we focusing on building a relationship with our audience so we can provide solutions to our community? 

Marketing should be outward focused and service-oriented — not just about money and sales, but rather impacting people’s lives. When we can take a step back and look at the big picture for the long term we can see exactly why our leadership is so important.


Do you want to learn how to convey your brand genuinely so you become more relatable and attract your audience?

Do you want to gain respect from your employees, team, and people online by being a leader they look up to and effortlessly grow a community online? Use this guide to discover the art of serving over selling using SBL.

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